Knowing how to leverage LinkedIn as a professional social platform and using it in tandem with in-person networking is something we’re frequently asked about by Yasper’s clients and contacts.
In our latest insight report our account manager, Bethany, has taken a deeper look into how to make the most of the platform and how this can align with your existing approach, while boosting content for company pages.
While LinkedIn is now solely owned by the tech giant Microsoft, there have been varying positive changes to the platform, all of which offer improvements both in the way LinkedIn can be used and the data on offer to those who embrace its functionality.
Mark Casci, head of policy and representation at the West and North Yorkshire Chamber of Commerce has also provided his thoughts on the importance of networking in this report – including why it can help to advance your reputation and build trust with your industry.
This report aims to provide you with the tools to perfect your online persona and make the most out of LinkedIn to drive your own professional growth. And, with over one billion active users globally, the platform shows no signs of slowing down.
To download the full report, please click here.